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3 March 2027 – 5 March 2027 · Shanghai New International Expo Centre (SNIEC), Shanghai, China
Asia's leading licensing trade event held in Shanghai, connecting international IP owners and licensors with Chinese manufacturers, retailers and distributors across entertainment, fashion, sports and lifestyle categories.
Premium listing: exhibitor lists, top brands, organiser contacts and deal highlights are available to members.
Unlock details & tickets →Licensing Expo China 2027 takes place 3 March 2027 – 5 March 2027.
Licensing Expo China 2027 is held at Shanghai New International Expo Centre (SNIEC), Shanghai, China.
It is a licensing franchise & licensing show. Asia's leading licensing trade event held in Shanghai, connecting international IP owners and licensors with Chinese manufacturers, retailers and distributors across entertainment, fashion, sports and lifestyle categories.
Verify your email on World Franchise Forum to access the organiser's official registration, ticket and stall-booking links plus premium exhibitor data and organiser contacts.
Around 18,000 visitors are expected, with 500+ exhibiting brands.
Asia's largest franchise exhibition, held in Beijing, showcasing thousands of Chinese and international franchise brands to prospective franchisees, master license buyers, and investors across Greater China and Asia.
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Franchise Expo Calendar 2026–27 (PDF)
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